Water Myths #3: There is “Magic” Water.

This is our series of articles dedicated to cutting through the misinformation and scams about water.

There is an interesting human condition that drives us to look for the “magic” bullet that’s going to make everything all better. We seek that special pill or a drink of a special kind of water that will miraculously get rid of our problems. It’s the eternal search for the fountain of youth. This search is alive and well in our society today and the most obvious place to see this phenomenon is by watching the water industry.

There have been numerous "breakthrough" waters on the market that are supposed to have almost magical healing qualities. For centuries, people have touted the amazing healing qualities of spring water. But of course promoters try to convince you that it has to be from this spring and not that spring and of course it will cost you money to buy the water. Nowadays, instead of coming from a “special” spring, it’s a special and miraculous technology that creates this “special” water.

There have been numerous forms "magic" waters, such as penta water, clustered water, structured water, alkaline water, and the list goes on forever. There’s always a great story of why the science community hasn’t caught up to the real story. Of course (and this is vital) their process is patented and is the only way you can get this special, amazing, fabulous, life-changing water is to buy it from them, or to buy their magic water machine so you can make this magic water in your house!

The reality is that water is water and the only real difference is the contaminants that are in the water. We offer a great product for cleaning your water. It’s extremely effective and very reliable. Do we have a patent on the distillation process? No. Are there other ways to clean your water? Yes.

No, we don’t offer magic water. We do offer, however, one of the best proven methods of cleaning your water and offering your family the best possible protection against contaminants that could be in your water. We pride ourselves on being the best at what we do. And by the way, our systems cost less than the magic water machines on the market.

2 Responses

    Having seen the results of super-oxygenated water (+35-45ppm) and Alkaline/Ionized water (8+PH), I would not make this kind of statement with such a dismissive attitude. There is plenty of evidence that show there is a use for these different types of water. It is just like taking vitamins, the results will very from person to person, but they do work. Although they may help some more than others, they do give results. Water is an amazing thing that we can’t live without and we know that there are many variables in its character and make up. I am a champion for pure water and have worked with other types of water and the only constants are, we can’t live without it, pure and clean is best. However there is a use for the other types of water, and they can help some, even though we can’t always explain why.

    Thanks for your comment Harold. I guess what it comes down to is that people can choose to believe whatever they want to believe, and just by believing they could see some results. The power of the placebo effect is real and proven. An even more powerful thing though, as far as we are concerned is knowing the truth and telling people the truth as we see it. There are many, many scams out there regarding water. People have amazing sales pitches that we really want to believe. But where’s the science? Where’s the proof? It’s the difference between science and psuedoscience. Science is based on proving claims, generating reproducible results and analytical though. Psuedoscience is based on emotions and telling people what they want to hear. The difference seems quite small sometimes, but it’s a significant difference. Please keep reading our Water Myth series. We answer your questions on oxygenated water and alkaline water. There is also a great web-site called the “gallery of water related psuedosceince and quakery”. The link is here http://www.chem1.com/CQ/gallery.html.

Leave a Reply